The PR & Brand Health Check

Your Brand is your Business and A Healthy Brand = A Healthy and more Visible Business.

People don’t just buy products or services, they buy from people and brands that they know, like and trust.

Your brand is the perception and expectation your audience feels when they come into contact with your brand. It is the experience they have with your brand that influences their decision to buy your products or services. 

So how healthy is your brand? Do you know if your brand is working for you or against you? Are you looking to launch something new and would love to get some press coverage in the media as well as make some sales but you are scared your brand won’t have the impact you would like?

In todays competitive market your clients and audience have a wide variety of options available for them to choose from. If you are struggling to connect with the right audience, to attract relevant opportunities and sales or to grow your brand then a PR and Brand Health Check might be what you need.

The Clover PR &  Brand Health Check is a health test for beauty, wellness and lifestyle brands.

When it come to growing your business you can’t move forward without first reviewing where you currently are and planning for where you want to go. It is about taking stock of your brand as it stands to decide on a route forward.

The PR and Brand Health Check is like a personal health check for your brand or business. It helps to identify the strengths and weaknesses of your brand, as well as highlighting any specific problems and ways in which your brand can improve.

The process

Using my unique ??? part process, together we will go through a series of questions which all form part of the key building blocks that are crucial to your brands business and PR success.

You will then receive your tailored health check report highlighting how healthy your brand is, advise on areas of specific weakness as well as guidance to optimise and improve the health of your brand.

This is for you if you are feeling stuck or unsure about your current brand. You want to grow it and need some clarity and direction to ensure your brand is conveying the right story and message. You acknowledge that in order to grow your brand, you need a well thought out and intentional brand that will connect with your ideal customer and audience.